As a subject matter expert in the history of confectionery, I can provide you with the information regarding the creation of Airheads. Airheads are a brand of taffy-like candy that are known for their light, airy texture and intense flavors. They were
invented by
Melvin Gordon, who was the founder of the company that bears his name,
Airheads Company. The candy was first introduced to the market in the early 1990s and quickly gained popularity among candy enthusiasts for its unique taste and mouthfeel.
Melvin Gordon's innovation was to create a candy that was light and fluffy, unlike the denser, chewier taffies that were more common at the time. The success of Airheads led to the expansion of the product line to include various flavors and even limited edition releases.
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