As a language expert with a deep understanding of cultural and linguistic nuances, I can provide you with an insightful answer regarding the origin of the name "Snickers."

The name "Snickers" for the popular chocolate bar is derived from the surname of the Mars family, the founders of the company that produces it. Forrest Mars Sr. and Bruce Murrie, who was from the Hershey's chocolate company, joined forces to create a new confectionery company. The partnership was somewhat in the nature of a "marriage," hence the use of the surname "Mars" for the company and "Murrie" for the chocolate bar. However, to avoid any confusion with the Hershey's brand, they decided to use a variation of the name, which led to "Snickers," a name that was also reminiscent of the street "Snickers Lane" in London, where one of the family's factories was located.

Here is the translation in Chinese:

流行的巧克力棒“Snickers”这个名字源自生产它的Mars家族的姓氏。Forrest Mars Sr.和来自Hershey's巧克力公司的Bruce Murrie联手创建了一家新的糖果公司。这种合作关系在某种程度上类似于“婚姻”，因此公司使用了“Mars”这个姓氏，而巧克力棒则使用了“Murrie”。然而，为了避免与Hershey's品牌产生混淆，他们决定使用这个名字的变体，这就是“Snickers”的由来，这个名字也让人联想到伦敦一条名为“Snickers Lane”的街道，那里有一个家族工厂。

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In 1930 Mars introduced Snickers, named after the favorite horse of the Mars family. The Snickers chocolate bar consists of nougat, peanuts, and caramel with a chocolate coating.read more >>