Hello, I'm an expert in the field of brand history and product naming. Let's dive into the origin of the name "Butterfinger."

The Butterfinger candy bar was created by the Curtiss Candy Company and was introduced to the market in 1923. The name "Butterfinger" is a combination of two words: "butter" and "finger." The "butter" part of the name is likely a reference to the rich, creamy, and buttery taste of the candy's peanut butter center. The "finger" part is a common term used in the UK to describe a type of biscuit or cookie that is long and thin, similar to a finger. In the context of the candy bar, it might suggest a snack that is easy to hold and eat, much like a finger food.

The combination of these two words creates a name that is catchy, memorable, and descriptive of the product's characteristics. It's also worth noting that the name "Butterfinger" has been associated with the brand for nearly a century, which has helped to solidify its identity in the minds of consumers.

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The Curtiss Candy Company was founded near Chicago, Illinois, in 1922 by Otto Schnering, using his mother's maiden name. He invented the Butterfinger candy bar in 1923. The company held a public contest to choose the name of this candy.read more >>