Hello, I'm a confectionery enthusiast with a passion for the history of sweets. When it comes to iconic candy bars, the Snickers bar is certainly one of the most recognized worldwide.

The Snickers bar was first introduced by the Mars, Incorporated company in the year 1930. It was created by Frank C. Mars, the founder of the company, in response to the success of the Milky Way bar, which was a rival product from the same company. The name "Snickers" was chosen from a family horse that belonged to the Mars family, and the bar was designed to be a nougat, caramel, and peanuts combination, coated in milk chocolate. Over the years, Snickers has become one of the most popular chocolate bars globally, with numerous variations and limited-edition flavors being introduced to cater to different tastes.

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Frank Mars, founder of Mars, Inc. (originally called Mar-O-Bar Co.), invented the Snickers bar in 1930. The candy bar is named after one of Frank Mars' favorite horses, Snickers. But until 1990, the bar was sold under the name ��Marathon�� in the United Kingdom, the Isle of Man, and Ireland.read more >>